Friday, March 2, 2018

A start?

Currently I have a general idea as to the sector I want to approach which is fashion/street wear in terms of current news on latest releases. This idea mainly comes from a website named Hypebeast which is currently the biggest company which tends to have multiple articles on rumors, releases, and even collaboration.

Some history about this company is that its pretty much a  digital media and e-commerce company based in Hong Kong. Founded as a sneaker culture blog by Kevin Ma in 2005, Hypebeast offers sneaker and fashion-focused digital media oriented towards youth and young adults.




Its media properties include men’s fashion and lifestyle website Hypebeast, which has regional offshoots in Traditional Chinese, Simplified Chinese, Japanese and Korean, female streetwear website Hypebae, children's streetwear website Hypekids, Chinese-language women’s high fashion website Popbee, and quarterly print publication HYPEBEAST Magazine. Other operating arms include the HBX e-commerce platform and global creative studio Hypemaker.

But in terms for the creation of this magazine I intend to focus more on the men's fashion side of it?...😑

No comments:

Post a Comment